Think about your recent digital shopping experiences. You browse to a store. You look at products from a few categories. Maybe you buy one or more products. What happens when you hit the home page or visit the store later? Even though you previously expressed interest in certain types of products, you probably see the default product categories. The shop doesn’t acknowledge your product preferences or very recent behavior. This is a missed opportunity to create a great experience for the customer, and to remove obstacles to purchase by creating the shortest path to the basket. If you are already using BigCommerce to power your store, or are considering it, here are a few tips on how to get started on a path towards delivering a more personalized experience for your customers.

Site visitors expect a fast-loading, individually tailored digital experience, while business users need personalization tools that are familiar and intuitive and that avoid creating data silos. Unfortunately, these goals are often at odds. Ironically, the most effective way to bring them together is by breaking them apart. Learn how Uniform’s decoupled personalization provides the best of both worlds.

The partnership between BigCommerce and Uniform delivers three key capabilities that will help merchants take their businesses to the next level: fast, agile storefronts based on modern Jamstack architecture and powerful JavaScript frameworks developers love, no-code digital experiences that allow merchants and storeowners to publish new pages without a developer, and lightning-fast personalization and A/B tests for better user experiences and higher sales conversions.

When a new idea catches the attention of a community, there’s often some confusion regarding what the idea entails and what it actually means. In the world of digital experience platforms (DXPs), there is a lot of talk about "composability" and "composable DXP.” I want to address some questions that frequently come up so you can be sure that what is being called "composable" actually is composable.

When it comes to digital experience platforms (DXPs), more and more analysts and IT experts have been touting the benefits of a composable approach. But what exactly is a composable platform, why is it preferable to other, older options, and exactly how do you go about implementing it?

Pinning your hopes on a headless content management system (CMS)? If so, you’re not alone. Although there are many benefits to going headless, it’s important to be aware of the limitations and familiar with the tools you can use to address them.

Headless commerce isn’t coming. It’s already here. A recent report found that of those companies surveyed, more than three-quarters had adopted a headless approach or planned to do so within the next 12 months.

Some of the most persistent problems in the world of digital experience management are now solved. We are proud to announce the world's first vendor-agnostic, composable DXP. And it's available today.

Integrate Uniform with Prismic Slicemachine to enable dynamic personalization on Jamstack wesbites with Nuxt.js

Due to high demand Uniform has made an integration between its Uniform Optimize product and the Kentico Kontent CMS.

We wanted blazing fast (under 100ms), elastically scalable Sitecore personalization. No upgrades. No re-platforming. This is how we did it.

This article describes the principle for enabling blazing-fast personalization and how to do a quick integration of Uniform Optimize with Umbraco Heartcore to deliver personalized experiences. The site can be statically generated and delivered from a CDN with everything working flawlessly.

Contentstack, Uniform and EPAM are partnering up to create Project CUE. A fully personalized greenfield project with a 12 week time to market. The project will be presented at the CMSWire DX Summit on July 29th.

In this post you will learn how to dynamically personalize a static Nuxt website with Uniform. It explains the basics of API-first personalization and shows you how easy it is to get started with Nuxt and Uniform Optimize.

Marketers invest a lot of time into Martech tools, and the integration to multiple systems can get very expensive. It requires an innovative implementation partner, marketing operations, a business intelligence team, and keeping up with the latest technology.

Learn why and how to take adopt Jamstack paradigm for your existing Sitecore solution, no matter what version or presentation technology you are using now.

Contentstack, the leading Content Experience Platform (CXP), today announced Uniform has joined its Catalysts partner program.

Uniform had a team participating in the MACH Alliance MACHathon 2021, where we had 5 days to deliver a project, focused on getting unstuck.

Today’s most successful businesses deliver great and compelling customer experiences in both the physical and digital worlds.

Today, we at Uniform, are proud to join the MACH Alliance, founded by Commercetools, Contentstack, EPAM Systems, and Valtech.

Digital Experience Platforms (DXP) are an essential part of how global brands and large organizations create personalized experiences for their customers.

It’s hard enough for a brand with a high-traffic web site to ensure fast site performance during traffic spikes. It’s even harder when the site includes personalization.

Challenges that brands have struggled with for years — including slow time-to-market, slow performance, weak security and limited scalability — can be addressed with a new generation of technologies described as Jamstack.